California’s Comprehensive Social Media Privacy Law

As I mentioned in prior posts [here and here and here and here], California was one of the first states to propose legislation that would protect applicants, employees, and students from having to disclose their social media passwords.

We can now add California to Maryland, Delaware, and Illinois that have officially passed a social media privacy protection law. Notably, California is the first state to pass a comprehensive law that protects both employees and students (as you will recall from my prior posts, protection of students’ social media passwords was one of the major goals of the legislation).

 

 

 

A quick reference:

States that have passed privacy legislation protecting employees / employers:

  • Maryland
  • Illinois
  • California

States that have passed privacy legislation protecting students / schools:

  • Delaware
  • California

States that have social media privacy legislation of some sort pending:

  • Massachusetts
  • Michigan
  • Minnesota
  • Missouri
  • New Jersey
  • New York
  • Ohio
  • Pennsylvania
  • South Carolina
  • Washington

I am sure this list will continue to grow. For more information Employer Access to Social Media Usernames and Passwords, check out the National Conference of State Legislatures’ website.

And once again, congratulations to Brad Shear — a good friend of this blog — for his work in this arena. Brad helped draft the model legislation that is being picked up by legislatures around the country. You should read his blog and follow him on Twitter (@bradleyshear).

Here is my standard “Facebook Passwords” disclaimer: if you’re doing this (requiring passwords) now, go ahead and stop. One way or the other, you will not be allowed to keep or continue this practice.

For a detailed review of the California law, check out the write-up by Seyfarth Shaw’s Trading Secrets blog.

Illinois Poised to Ban Employer Access to Social Media Passwords

Readers of this blog know how much I love the topic of employers requesting social media (particularly Facebook) passwords from employees and candidates. But it seems to be the topic de jure, so I guess I have some obligation to keep myself up to date on the recent developments. I’ve previously written about several other states who are working on legislation to ban this practice. As far as I know, Maryland is the only state that has enacted a law. But it looks like Illinois is poised to do the same:

It is now up to Illinois Gov. Pat Quinn to decide whether to sign into law a bill that protects employees and job seekers from having to provide their social media passwords to current or prospective employers.

[Via the Chicago Tribune]

While it is unclear whether our good friend Bradley Shear (@bradleyshear) participated in drafting this legislation (as he did with Maryland’s law and SNOPA, which is based largely on Maryland’s law), he does provide some insight in the article. And I wouldn’t be surprised if Illinois’s law is based on Brad’s prior work. Regardless of Shear’s involvement, he is certainly on the front-lines of this fight. And, as I’ve said before, good on him for it.

Once again, if you’re doing this (requiring passwords) now, go ahead and stop (voluntarily–or if you’re in Maryland, because it’s the law, and if you’re in Illinois or California, because it is going to be the law). One way or the other, you will not be allowed to keep or continue this practice.

California is One Step Closer to Banning Employer Requests for Social Media Passwords

As reported by the L.A. Times, California is one step closer to passing a law that would prevent employers from requiring job applicants and existing employees to provide their social media logins and passwords to their employer (or prospective employer).

I discussed this previously in conjunction with a post on SNOPA, a bill introduced in the United States House of Representatives that seeks to protect students and employees. It appears that California is moving ahead:

California is one step closer to becoming one of the first states to ban companies from asking job seekers and workers for their user names and passwords on Facebook and other social networking websites.

The state Assembly on Thursday passed a bill sponsored by Assemblywoman Nora Campos (D-San Jose) that would make anything workers designate as private on social networks off limits to employers. The bill, which passed the Assembly without a dissenting vote, now goes to the California Senate.

California’s legislation comes in the wake of Maryland’s new law (signed by the Governor on May 2, 2012), which was the first state to  to ban employers from requiring employees or job applicants to provide access to their social media accounts.

 

SNOPA – The United States and California Seek to Prevent Employers from Requiring Social Media Passwords

A new bill introduced in the United States House of Representatives would make it illegal for employers to require applicants and employees to turn over their social media passwords. The bill, styled: Social Networking Online Protection Act (SNOPA), would also would prohibit employers from demanding such access and from disciplining, discriminating against or denying employment to individuals for refusing to volunteer this information. (Be sure to read the comments from Brad Shear below; he points out that one of the major focuses of SNOPA is to protect college and university students, particularly student-athletes.)

In a similar vein, California continues to push forward with its plan to join Maryland with state legislation banning these types of practices by employers. California’s bill has passed committees in both the House and the Senate. A similar bill is pending in Washington.

As I have said all along, this was not a matter of if, but a matter of when:

And my favorite tweet of all:

You win Maryland, California, Washington, and Washington D.C.! I relent. You’ve earned your post on my blog. Well done.

Collecting passwords from potential or existing employees is a bad idea. Reviewing potential or existing employees’ public social media feeds, however, in many instances is a good idea. Just be sure you are aware of the concerns, such as union activity, and potential, albeit fairly small, potential for a discrimination claim to pop up down the road.

If you’re doing this (requiring passwords) now, go ahead and stop (voluntarily–or if you’re in Maryland, because it’s the law). One way or the other, you will not be allowed to keep or continue this practice.

Comments from Brad Shear:

Many of you are probably aware of Brad Shear and his excellent social media blog: Shear on Social Media. After I posted this SNOPA article, Brad reached out to me to explain some additional, significant aspects of the bill. In Brad’s words:

I worked with Rep. Engel’s office on the legislation and it is based off of my MD legislation that was recently passed and is awaiting the governor’s signature. Its focus is on password protected digital content. It has nothing to do with Google searches of employees and reviewing information based upon a Google search. I believe that businesses should treat digital content the same way as “real world” content. If it is not proper to ask to see an employee’s personal mail then it is not proper to see an employee’s personal email accessed on their personal iPhone, computer, etc…. In addition, employers do not want to create new legal duties to monitor in the digital world if the equivalent activity is not required to be monitored in the “real world”.

While there are only a handful of documented examples of employers demanding access to password protected content across the country, there are thousands of college students (mostly student-athletes) that are being forced to turn over their password protected digital/social media account information to their schools and/or third parties such as www.udiligence.com, www.varsitymonitor.com, and www.centrixsocial.com. The profiles these companies are compiling on college students are very troubling and these companies are trying to pitch their services to businesses so prospective job applicants and current employees are required to have their password protected digital/social media content screened (like a drug test). Therefore, if SNOPA or similar legislation (that protects all the groups that SNOPA protects) that stops these practices is not enacted, our children will grow up in a much different world with a toothless 1st amendment.

Thanks for the additional insight and commentary Brad. Keep up the good work. I encourage all of my readers to review SNOPA in order to understand its purpose and its reach.

 

72% of Companies Use Social Media to Recruit Job Candidates

A recent survey published by SelectMinds.com found that 72% of companies are currently using some form of social media to recruit job candidates.  ” The survey asked 216 executives at US firms with 3,000 or more employees to share the details of their corporate social media initiatives.”

Highlights of the survey include:

  • 72 % of companies are using social media for recruitment / talent acquisition. This percentage is higher than any other recruiting approaches (such as marketing or corporate communications / PR).
  • 65% of HR departments maintain a company LinkedIn page and 63% have dedicated career-related Facebook pages.
  • 63% of those responding to the survey use corporate social networks for existing employees.
  • 69% of organizations plan to increase their social media budgets and 85% say they are seeking actively or planning to invest in social media technology.
  • 60% of respondents said corporate social media programs are most effective when used for communications, followed by brand awareness (57%), increasing the effectiveness of marketing (55%), brand monitoring (52%) and positive press (50%).

Social media has established itself as the #1 recruiting tool and the trend indicates that it will become even more widely used in the coming years. For fairly obvious reasons, LinkedIn and Facebook are the primary resources used by companies and employers in searching for job candidates. LinkedIn, with its focus on professional careers, education, and prior employment will likely continue to lead the way in social-media-based recruiting. This is important to both candidates and companies. LinkedIn and other social media sites (to a degree) have become the job-board / classified ads for those on both sides of the hiring-decision. Make sure that you are aware of and utilizing these resources for your and your business’s benefit.

Link: SelectMinds Social Media Recruiting Survey